Protect nature and wildlife
- Brief every guest on wildlife viewing etiquette.
- Favour operators who respect park rules and keep a safe distance from animals.
- Encourage leave-no-trace travel.
Travel that leaves places better than we found them
Our commitment to wildlife, local communities and responsible tourism, from Nairobi to every destination we serve.
Responsible by design
Why sustainability matters to us
Kenya's wildlife, coastline and cultures are the reason people travel with us. Protecting them is part of how we run the business, not an extra.
We work with our guests, drivers, lodges and partners to keep tourism fair for the people who live in these places and gentle on the nature that draws visitors in. We are still learning, and we share both what we do and where we want to improve.
Our promise
Honest travel: we only claim what we can stand behind, and we will keep raising the bar each year.
Our four commitments
Support local communities
- Hire local guides, drivers and staff wherever we can.
- Use locally owned lodges, restaurants and craft sellers.
- Respect local culture and customs on every trip.
Travel lightly
- Cut single-use plastic on our tours and in our offices.
- Plan efficient routes to reduce unnecessary driving.
- Share tips on saving water and energy on the road.
Run a fair business
- Pay suppliers and staff fairly and on time.
- Give clear, honest prices and policies.
- Protect guests' personal data and safety.
Our impact so far
45+Local people employed
4+Community projects supported
35+Locally owned partners
12,000+ / 500+Acres supported / Trees planted
How to travel responsibly
Wildlife
- Keep a respectful distance and never feed or touch animals.
- Stay quiet and stay in the vehicle unless your guide says it is safe.
- Avoid attractions that let you handle or ride wild animals.
- Choose operators that follow park and conservancy rules.
People and culture
- Ask before photographing people, and respect a no.
- Dress modestly in villages and places of worship.
- Buy crafts directly from local makers and pay a fair price.
- Learn a few words of Swahili. A greeting goes a long way.
Environment
- Take your litter with you and stay on marked tracks.
- Use less water and switch off lights and air conditioning when you leave.
- Choose reef-safe sunscreen at the coast and never take shells or coral.
- Share rides and group tours where you can.
Plastic and waste
- Bring a reusable bottle and refill it where safe water is offered.
- Say no to plastic straws, bags and single-use toiletries.
- Carry a small cloth bag for shopping.
- Choose lodges that sort or reduce their waste.
Projects and partners
The Mara Conservancy Land Lease Program
Benefits: Indigenous Maasai landowners, local community tracking scouts, and critical wildlife migratory corridors in the Greater Maasai Mara ecosystem.
Our Contribution: B Hudson Tours channels a direct percentage of guest overnight park and conservancy fees into communal land-lease payouts through luxury conservancy lodge bookings.
The Nabkoi Forest Canopy Rehabilitation Project
Benefits: Local forest-adjacent communities, regional water towers, and native Kenyan biodiversity.
Our Contribution: We fund an ongoing indigenous tree-planting initiative at Nabkoi Forest Station, funding the purchasing, potting, and long-term monitoring of native tree seedlings.
The Arabuko Sokoke Coastal Canopy Guard
Benefits: Rare endemic species (Sokoke Scops Owl), coastal forest communities, and fragile marine-adjacent ecosystems.
Our Contribution: Leveraging our founder's forestry background (Jilore Forest Station operations), B Hudson Tours finances local eco-guards to prevent illegal logging in coastal forest blocks.
Our partners
The Ritz-Carlton Mara Safari Camp
JW Marriott Maasai Mara Lodge
Villa Rosa Kempinski & Olare Mara Kempinski
Virgin Limited Edition (Mahali Mzuri)
Serena Hotels & Resorts
Sarova Hotels & Resorts
Elewana Collection & The Zanzibar Collection
Safarilink Aviation, Skyward Express, Jambojet, KQ Airways, Fly Emirates
Kiboko Expeditions & Lazizi Expeditions
Founder Memberships & Academic Background
Our commitment to evidence-based sustainability and forest conservation is grounded in the background and professional credentials of our founder, Brian:
- Society of Natural Resources & Conservation (SNARCO): Active Alumni Corporate Member, aligning tour operations with academic wildlife and habitat metrics.
- University of Eldoret Forestry Alumni Network: Academic Excellence Recognition (Ranked 2nd Overall, Class of 2019), providing scientific backing for corporate carbon-offsetting and reforestation initiatives.
The traveller pledge
Tick what you will do on your next trip. Small choices add up.
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Tick the boxes to build your pledge.
Thank you, responsible traveller!
Ready for a trip that gives back? Plan yours with us.
Ready for a trip that gives back? Plan yours with us.
Questions about how we travel?
We are always happy to talk about our approach, hear your ideas, or build a trip that puts people and nature first.
Contact our team